Earn a world-class academic degree accredited by professional bodies such as CMI and CIMA and join the next generation of global business leaders.
Course
— Academic Direction:
Queen Mary 91app,
UCL
International Business Environment
Module information>
In this course (delivered on the Coursera platform) you will learn to develop and build the essential business, academic, and cultural skills necessary to succeed in international business, or in further study.
About this course
This course explores the international business environment in which organisations function. You’ll learn about core analysis methods, including PESTLE, SWOT, and Boston Box Matrices, as well as the applications of Porter’s Five Forces. You’ll have the opportunity to participate in discussion forums and access case studies, as well as testing your understanding in quizzes.
